Bright Ideas
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Design for real spaces

Design

We create a brand’s visual language for events, promotional spaces and merchandise — from concept and identity to final artwork and technical documentation. Design that works in real spaces and for people.

View our work

How we work

From concept to final artwork

We combine a distinctive visual language with practical requirements for materials, production and use.

  1. 01

    Brief and context

    We define the brand’s task, audience and project format, taking its identity and technical requirements into account.

  2. 02

    Visual concept

    We propose a style, palette, typography and references, then agree on a direction that expresses the brand.

  3. 03

    Design artwork

    We create artwork for promotional spaces, events, POSM and merchandise, considering how it will look and work in real spaces.

  4. 04

    Review and refinement

    We review the designs together and make agreed changes. We define revision scope and approvals before work starts.

  5. 05

    Technical preparation

    We prepare final artwork and documentation for printing, fabrication or product branding.

  6. 06

    Execution support

    Within the agreed scope, we support production and check that the final result preserves the design intent.

Design directions

What we design

Visual solutions for events, promotional spaces, POSM and merchandise.

  • Identity and visual language
  • POSM design
  • Promotional space design
  • Event space design
  • Merchandise design
  • Artwork and documentation

Frequently asked questions

FAQ

Yes. We can extend an existing identity to an event, promotional space or merchandise, or develop a visual direction for a specific project.
The task, brand information, intended format and existing materials. If there is no brief yet, we help define the starting point.
We define approval stages and revision scope in the proposal to keep the schedule clear and the design consistent.
Yes. We prepare artwork and technical documentation for the agreed printing, fabrication or branding method.
Timing depends on the number of applications, complexity and approvals. We agree on the schedule after the brief.

Portfolio: Design

Examples of our work

Aperol on wheels
Pepsi: turn up the colour
Gordon’s: a frame for summer
Spice on Trailer: a bar on the move
From idea to space: 3D concepts
Baileys at MilkBar: a little magic
Baileys: a cart for sweet encounters
The yellow Keep Walking trailer
Captain after sunset
Striding Man: a step into the space
Keep Walking in lights
Baileys: a bar with a sweet character
In the frame with Captain
Fun Times: a bar with personality

Aperol on wheels

Pepsi: turn up the colour

Gordon’s: a frame for summer

Spice on Trailer: a bar on the move

From idea to space: 3D concepts

Baileys at MilkBar: a little magic

Baileys: a cart for sweet encounters

The yellow Keep Walking trailer

Captain after sunset

Striding Man: a step into the space

Keep Walking in lights

Baileys: a bar with a sweet character

In the frame with Captain

Fun Times: a bar with personality

READY TO GET STARTED?

Tell us about your project

Bright Ideas creates a brand’s visual language for real encounters with people. We work with identities, branded spaces, POSM and merchandise, considering both the artwork and how it will be produced and used.

We develop the visual direction into final artwork, adaptations and production materials. We align design with fabrication, printing and branding requirements so the idea stays consistent in real spaces.